Simple Analytics

Questions answered

What is the difference between the free trial and the proof of concept?

The 14-day self-serve trial lets you explore Simple Analytics on your own without credit card. The free 30-day proof of concept is an assisted evaluation where you run Simple Analytics alongside GA4, receive help optimizing your setup including proxies and custom domains, and review the comparison with the team.

How does the 30-day proof of concept work?

First, the team discusses your GA4 setup and defines the measurement question you want answered. Next, you run Simple Analytics alongside GA4 for 30 days while keeping GA4 and your consent banner in place. Simple Analytics setup is optimized including proxies and custom domains where needed. Finally, the findings are reviewed together to assess whether Simple Analytics meets your reporting needs.

Is Simple Analytics GDPR compliant?

Simple Analytics is 100% GDPR compliant with data protection law from installation because it only processes non-personal data. It satisfies the requirements of the strictest privacy regulations, including GDPR, the ePrivacy Directive, UK GDPR, and PECT.

What does Simple Analytics collect and not collect?

Simple Analytics collects pageviews, events, referrers, and campaign parameters without identifying visitors. It derives country-level location without storing IP addresses. The company does not use cookies, localStorage, or browser storage, does not collect or store IP addresses, does not create visitor IDs or user profiles, and does not track across sessions or devices.

How does data privacy and ownership work?

The data you collect belongs to you. Simple Analytics only collects non-personal data and does not share data with third parties or transfer it overseas. Website data never leaves the Netherlands and therefore the EU. No third-party vendors have access to data outside the hosting company that owns the servers.