WordPress plugins · Verified owner
Page Builder Sandwich
Filed under WordPress: a page builder that stores plain blocks
Page Builder Sandwich has built WordPress pages since 2015, and version 6 was rewritten from scratch by the Zinn Digital® team. Everything you make is kept as ordinary WordPress blocks, so nothing is trapped in a private format if you change tools later. The free plugin ships 44 blocks and 20 website kits; Pro raises that to 112 blocks and 28 kits, with forms, popups and A/B tests on top.
Screenshots
Page Builder Sandwich is a WordPress page builder that stores plain WordPress blocks instead of shortcodes or a private format. Your pages remain readable to WordPress, your theme and your SEO plugin, whatever you add later. Work in the standard block editor, or choose Sandwich Studio, a visual editor that fills the screen and offers a layers panel, undo history, a command palette and keyboard shortcuts.
A page loads just the styles for its own blocks, taken from your uploads folder, with neutral class names and no generator tags. A measured test page gained +0.5 kB and made 0 requests to other companies' servers. The free accessibility checker points out missing alternative text and weak colour contrast while you build.
The free plugin comes with 44 blocks and 20 website kits. Pro adds 68 blocks and 8 kits, plus a form builder, popups, A/B tests, a theme builder, a design system, a WooCommerce store builder and imports from Elementor, Divi, Beaver Builder, WPBakery and Figma. AI agents such as Claude, ChatGPT and Cursor can build pages via its MCP server with 150 tools.
It has been a WordPress page builder since 2015, and version 6 is a fresh build from the ground up. Zinn Digital® Ltd develops, sells and supports it, and Neil Lock builds it.
Features on record
- Pages stored as regular WordPress blocks instead of shortcodes
- Sandwich Studio, a full-screen editor offering layers, undo history and a command palette
- 44 blocks at no cost, plus 68 extra ones in Pro
- 20 website kits at no cost and 8 additional ones in Pro, alongside section patterns
- Each page gets just the CSS it needs, served from your own site
- Accessibility checker covering alternative text and colour contrast
- Site design panel that stays aligned with your theme's theme.json
- MCP server offering 150 tools for Claude, ChatGPT and Cursor
- Pro brings forms, popups and A/B tests
- Pro includes a theme builder, dynamic content and query loops
Pricing
Pricing model: Freemium
Good news: the plugin costs nothing to use, and there is no time limit on that. Page Builder Sandwich Pro comes as a monthly or yearly plan covering 1 site, 5 sites or unlimited sites. Every option begins with a 14-day trial at no cost, and no card is needed to start.
See Page Builder Sandwich's full pricing (opens in a new tab)
Page Builder Sandwich: the metrics
| Metric | Value |
|---|---|
| Domain Rating | 78 no change since last check |
| Trust Flow | 51 no change since last check |
| Citation Flow | 41 no change since last check |
| Referring domains | 4,471 no change since last check |
| External backlinks | 32,804 no change since last check |
Ahrefs Domain Rating recorded 2 Nov 2026, entry changed 2 Nov 2026. Recorded topic: Sports/Soccer (43). Majestic recorded 2 Nov 2026, entry changed 2 Nov 2026. Link data on record from Majestic. Trust Flow, Citation Flow and Topical Trust Flow are trademarks of Majestic-12 Ltd.
Page Builder Sandwich: domain on record
Read what the registry says
| Domain age | 11 years |
|---|---|
| Registered | |
| Expires | |
| Registrar | Dynadot Inc |
| DNSSEC | Not signed |
Page Builder Sandwich: since launch
What we have measured for Page Builder Sandwich since it went live on The Launch Directory on 2 November 2026.
- 78 Domain Rating (Ahrefs)
first measured 2 Nov 2026 - 4,471 Referring domains (Majestic)
first measured 2 Nov 2026 - 0 visits sent to pagebuildersandwich.com
Visits sent from this page to the business's website, as counted by The Launch Directory's analytics (the real number can be higher: some browsers and ad blockers hide clicks).
Day 0 since launch. Next receipt: day 30, 2 Dec 2026. A change here is a reading, not a claim about its cause; lots of things move these figures. Anything we do not measure is not shown.
The competition
Page Builder Sandwich's main competitor is Elementor.
Compare and explore
Questions answered
- Does Page Builder Sandwich cost anything to start with?
- No, the plugin at the entry level carries no time limit. It comes with 44 blocks, 20 website kits, Sandwich Studio and the accessibility checker. Page Builder Sandwich Pro layers on 68 further blocks, forms, popups, A/B tests and a WooCommerce store builder, and it offers a 14-day free trial that needs no card.
- What happens to my pages when I save them with Page Builder Sandwich?
- They are stored as plain WordPress blocks rather than shortcodes or a private format. That means WordPress, your theme and your SEO plugin can all read them, and a page keeps showing its content even when the plugin is turned off.
- Is there a speed cost to using Page Builder Sandwich?
- A page pulls in only the styles for the blocks it contains, served from your own site. On one measured test page the cost was +0.5 kB and 0 requests to servers belonging to other companies, while the phone Lighthouse score held at 100.
- Is it possible to bring over pages I made in Elementor or Divi?
- Yes, through Pro. Pages from Elementor, Divi, Beaver Builder and WPBakery are turned into blocks, a report points out anything worth checking, and the original pages are left untouched.
- Which company is behind Page Builder Sandwich?
- Zinn Digital® Ltd develops, sells and supports it, and Neil Lock is the person who builds it.
Chronicle
Speed measured on a clean WordPress site (opens in a new tab)
Page Builder Sandwich 6.28.0 added 0.5 kB to a page and no requests to other servers; the Lighthouse performance score on phones stayed at 100.
Version 4.0 on its first birthday (opens in a new tab)
Version 4.0 was released on the product's first birthday, with an enhanced user interface.
Version 3.0 (opens in a new tab)
Version 3.0 rethought the builder's interface, ten months after the public release, with around 6,000 active installs at the time.
Shortcode mapping announced (opens in a new tab)
Shortcode mapping was announced to support 800+ plugins and 2,000+ shortcodes inside the builder.
Free Lite version released (opens in a new tab)
A free Lite version of Page Builder Sandwich was announced, a trimmed-down edition of the premium plugin.
Neil Lock's founder story, on record
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